Client Spotlight – High Water Softwashing Co.
In the competitive world of home exterior cleaning, first impressions matter, and not just at the curb. A powerful brand presence is often the difference between blending in and getting booked.
High Water Softwashing Co. has been ranked as one of the top, trusted pressure washing and softwashing businesses in Tampa, FL.
At blndesign, we partnered with High Water Softwashing Co. to help shape a brand that stands out with clarity and confidence, to compliment and increase their ongoing success.
The Branding Vision
Morgan, the founder of High Water, already had the expertise, the equipment, and a growing reputation in Central Florida. What he needed was a visual identity that could match the professionalism of his work and resonate with homeowners.
Together, we developed:
- A bold, recognizable logo centered around clarity and strength
- A clean, coastal-inspired color palette
- Font and layout guidelines for consistent brand application
- Social media assets and vehicle branding mockups
This foundation set the tone for a brand that looks as sharp as the work they do.
A Unified Look Across Platforms
While High Water partnered with another agency to build their website, our branding work influenced the entire experience—from the visual tone to how customers engage with the brand online and in person.
You’ll now see that cohesive look across:
- Vehicle wraps and swag
- Pamphlets and brochures
- Their logo and website theme at highwaterwash.com
The Result
The outcome? A modern, trustworthy brand that lives across every customer touchpoint. When someone finds High Water Softwashing Co. online or sees the name on a passing truck, the message is clear: this is a professional, reliable business you can trust.
Together with the company’s business goals, budget and our experience we designed a package that would help boost the brand in some of the areas that High Water Softwashing Co. needed most. We use analytics and data to support our design decisions, and help explain the the client our choices and preferences, then work together to determine the optimal solution and areas of improvement. The logo helped the business to stand out, and the themeing on the website emphasized an identifiable brand pattern and cohesive design.
To compliment the website, vehicle wraps and brochures were created with consistent theming, color choice and font.
See some of the final work and drafted options below.
Brand Identity That Wins Trust
This is what we do at blndesign, help growing businesses present themselves with confidence. Whether you’re a pressure washing startup or a creative service provider, we believe great branding shouldn’t just look good. It should work hard.
Want to define your brand and look the part? Let’s talk.